Rootsopened its doors to customersin theyear1997. With consistent quality over the years in addition to the global mindset shiftingfasttowards health foods, ROOTS expanded rapidly and has now become the undisputed market leader in the fresh fruit juice sector. ROOTShas also taken the green pledge by banning all single-use plasticsfrom their flagship; Roots,Roots Gelatoand Fresh Intentions. New additions to ROOTS would be Fresh Intentions, Gelato and Cold Pressed Juices. Fresh Intentionsepitomizes a life style drink that celebrates great taste and good health!FreshIntentions isabout fun and cool attitude, with a touch of sophistication. The benefits of cold-pressed juices aremany;the first is that drinking cold-pressed juices increases an individual’sconsumption of raw fruits and vegetables in just one sitting, which in turn boosts energy levels within the body. FURTHERtheflavorof these beverages are another notch higher than the regular juices as they are pure 100% juice which contain no added sugars or water. These factors make cold-press juices ideal for those who lead, for the most part, a sedentary lifestyle as well as those who are hardcore fitness enthusiasts.